Placemaking and South West Maidenhead

Table of Contents

Preparing plans for South West Maidenhead development area

decorative image onlyThe council is inviting the community to help inform plans for a major development area, known as South West Maidenhead, which will bring forward new homes, community facilities, infrastructure, employment space and improved public access to green space.

The map on the right shows the South West Maidenhead Strategic Placemaking Area. A large area of land to the south-west of Maidenhead railway station, extending from the railway line southwards to the M4. It includes the following sites allocated in the Borough Local Plan: AL13 Housing Site, AL14 Employment site (the Triangle site), and AL15 Braywick Park, as well as including Ockwells Park.

South West Maidenhead will meet, in a managed way, a significant proportion of the borough’s future housing needs, delivering a sustainable new urban extension as part of Maidenhead’s regeneration and guarding against speculative Green Belt development across the borough. 

With the Borough Local Plan adopted at Full Council last month, the next step for South West Maidenhead is producing a site-specific Supplementary Planning Document (SPD), covering the area outlined in red on the map, building upon the vision and policy already set out in the Borough Local Plan, to provide more detailed advice to guide the determination of future planning applications. 

Once finalised, the SPD will help ensure developers bring forward applications for high quality, coordinated and comprehensive development that is supported by the required infrastructure, and meets community needs and aspirations around housing, community facilities, connectivity, sustainability and the environment.

This initial stage of preparing the SPD involves exploring with the community key considerations and sharing some early thinking on different elements of what might be included in the document. Feedback will be assessed, along with the thoughts of technical and statutory stakeholders, to inform a draft document scheduled for public consultation in the summer. 

For more information please see our FAQ section.

To get involved and find out more, please attend one or more of three themed online events, where you will also be able to submit live questions:

The links for joining the live sessions via Microsoft Teams will be added to this webpage 90 minutes before each event. If you can’t make one or more of the events at the scheduled times you will be able to watch them back after they have taken place by using links added on this webpage after the event takes place. People will be able to make comments by completing the feedback form available on the RBWM Together website between Wednesday 30 March 2022 and Wednesday 27 April 2022. At the live meetings it was not possible to answer every question on the night. We have set out answers to those questions from all of the online events.

Earlier information on placemaking in South West Maidenhead can be downloaded below: