Community Information Champions


To help residents stay up to date with the latest factual information on COVID-19, The Royal Borough of Windsor & Maidenhead is launching a new community information champion scheme.

Community information champions will receive regular information from the council by email which they can then forward on to family, friends and other contacts. There will be no need to edit the information being sent out, it will be short and to the point for easy sharing in person or on the phone. 

The borough is encouraging people from all communities to come forward and apply to be a community champion. Champions will be able to feedback any questions from their community, ask for clarification or bring to our attention myths that are being shared. We can then act on the feedback by refining the messaging to meet community needs and keep the borough safe. 

Councillor Stuart Carroll, deputy chairman of cabinet, adult social care, children’s services, health and mental health, and member of the local outbreak engagement board, said: “Throughout the pandemic, we’ve been getting information out to residents through a variety of platforms and channels. 

“Our community and sports groups have been great in helping us share these messages even further but we want to reach as many people as possible so this is where we need the help of the community.

"Misinformation spread on social media can cause unnecessary panic among the community and we need to help clear up confusion and anxiety caused by that. Community champions can help us dispel the myths so the Royal Borough continue fighting against the spread of the virus armed with facts, not fiction.

"Community information champions will help on a voluntary basis and we’re encouraging as many residents as possible to sign up. It won’t take up much time, all we ask is that you send the information on – that could be to just one person or 100 people, depending on your family, friends and network.
"Please sign up, it could make all the difference in helping to protect your family, friends and loved ones while keeping the Royal Borough open.” 

To sign up, please email your details stating you’d like to be a community champion to

If you don’t want to be a community information champion but are interested in the latest news from the Royal Borough, sign up to our Residents’ e-news.