Waste Strategy

The Authority has recently developed a Municipal Waste Strategy which sets out a vision of how to manage the waste that it collects (and is responsible for disposing of) over the forthcoming years.

Forward by the Leader of the Council and Chief Executive.

"This integrated waste strategy will provide a pathway for sustainable waste management in the Royal Borough over the next 15 to 20 years.   It takes into account the national legislative framework, cascading down into Regional planning strategies, waste local planning and the Berkshire structure plan, which link into the goals and objectives of the Community Strategy.

Amongst the general public there is a perception that waste is the local Council's problem.   In the Royal Borough we take the view that waste is produced by society in general and that society needs to be involved in the decision making on how to deal with the waste it has generated.

In a world where advertising competes to capture the valuable time of individuals, waste issues often rank low in people's priorities.   Successful messages must address the popular phrases of 'What's in it for me?' and 'Why should I?' and to offer practical advice on how to over-come the problem.

Education is the keystone to achieving a more sustainable waste management practice, and there are a number of specific actions that the Authority is able to implement which can offer practical solutions for individuals.   The Authority must be seen as a leader and provide choice for residents.

We therefore need to build on this foundation established to guarantee compliance with the challenging targets set by Government and to continue to meet the changing needs of our customers in the Royal Borough."

From the strategy will be developed an action plan highlighting specific targets and ambitions.

A copy of the executive summary of this document is available by clicking on the link below.

To obtain a full copy of the document, please contact the Customer Service Centre on 01628 683800.

•   Waste Strategy Executive Summary .pdf ( 67.5KB )